Month: December 2024

Why the Education Industry Needs Readability Formulas

6 min read

• Readability Help

Why the Education Industry Needs Readability Formulas

Brian Scott December 16, 2024

The popularity of readability formulas in the 20th century revolutionized the writing style of everyone. These formulas affect every...

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How to Use the SMOG Readability Formula on Health Materials

7 min read

• Readability Formulas Help

How to Use the SMOG Readability Formula on Health Materials

Brian Scott December 14, 2024

When Jane received her medical prescription, she was puzzled. The instructions seemed complex and riddled with medical jargon. As...

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How to Fix Annoying Irks and Quirks in Your Writing to Make it More Readable

10 min read

• Writing Tips

How to Fix Annoying Irks and Quirks in Your Writing to Make it More Readable

Brian Scott December 13, 2024

In the vibrant, fast-paced city of New York, an ambitious writer named Mia had recently launched a lifestyle blog;...

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How Can My Company Save Money Using Readability Formulas?

7 min read

• Readability Help

How Can My Company Save Money Using Readability Formulas?

Brian Scott December 12, 2024

Business owners always look for ways to save money and increase profits. One such money-saving measure is to use...

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Why You Should Write at an 8th Grade Reading Level for Everyday Readers

10 min read

• Reader Profiles

Why You Should Write at an 8th Grade Reading Level for Everyday Readers

Brian Scott December 10, 2024

Creating content that everyday readers can understand is as important—or maybe even more important—as writing for a niche audience...

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The Art of Simplicity: A Writer’s Guide

6 min read

• Writing Tips

The Art of Simplicity: A Writer’s Guide

Brian Scott December 12, 2024

A young entrepreneur, Ryan, is seated at a large office desk, his fingers poised above the keyboard. He’s been...

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How to Create a Reader Profile for Optimal Readability

10 min read

• Reader Profiles

How to Create a Reader Profile for Optimal Readability

Brian Scott December 8, 2024

This is where the concept of a reader profile becomes your compass. Picture Jane, a 30-year-old urban professional with...

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How to Write Readable Business Documents in Plain English

15 min read

• Writing Tips

How to Write Readable Business Documents in Plain English

Brian Scott December 6, 2024

In the past decade people wrote to impress others, rather than to communicate with them. Many business writers used...

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What Every Writer Must Know About Their Readers

11 min read

• Writing Tips

What Every Writer Must Know About Their Readers

Brian Scott December 3, 2024

In a bustling coffee shop, a young writer sits hunched over her laptop, her fingers flying across the keyboard....

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