Year: 2024

What Every Writer Must Know About Their Readers

11 min read

• Writing Tips

What Every Writer Must Know About Their Readers

Brian Scott December 3, 2024

In a bustling coffee shop, a young writer sits hunched over her laptop, her fingers flying across the keyboard....

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How to Improve the Readability of Anything You Write

9 min read

• Writing Tips

How to Improve the Readability of Anything You Write

Brian Scott November 30, 2024

Writers can score their text with a readability formula to find out beforehand if their readers can read their...

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How Can I Simplify My Writing Using Readability Formulas?

4 min read

• Writing Tips

How Can I Simplify My Writing Using Readability Formulas?

Brian Scott November 30, 2024

Imagine a grandmother who wants to use her new smartphone but the 500-word user’s manual confuses her. It’s full...

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When Should I Use Readability Formulas and When Should I Not?

6 min read

• Readability Help

When Should I Use Readability Formulas and When Should I Not?

Brian Scott November 26, 2024

Readability formulas are tools that analyze the readability of text, usually by calculating sentence length, word length, and syllables....

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Why Should the Insurance Industry Use Readability Formulas?

5 min read

• Readability Help

Why Should the Insurance Industry Use Readability Formulas?

Brian Scott November 28, 2024

On a bright and calm Tuesday morning, Jim received his newly minted insurance policy in the mail. As he...

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How to Decide Which Readability Formula to Use

8 min read

• Readability Help

How to Decide Which Readability Formula to Use

Brian Scott November 28, 2024

Imagine you’re browsing through a bookstore, and you come across a fascinating book. You open it eagerly, only to...

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Understanding Grade Levels and Readability Scores

7 min read

• Readability Formulas Help

Understanding Grade Levels and Readability Scores

Brian Scott November 24, 2024

It’s easy to assume from the term “readability formulas” that such formulas measure reading ease or comprehension–which, they do...

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How to Prepare Your Text for Readability Formulas – Clean, Sanitize and Normalize

7 min read

• Readability Help

How to Prepare Your Text for Readability Formulas – Clean, Sanitize and Normalize

Brian Scott November 24, 2024

This experience highlights a critical aspect of readability analysis: cleaning or “sanitizing” the text before applying readability formulas. The...

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Why Should Publishers Use Readability Formulas?

6 min read

• Readability Help

Why Should Publishers Use Readability Formulas?

Brian Scott November 22, 2024

This scenario is all too common. It illustrates a challenge in the publishing industry: engaging readers with accessible content....

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The Process of Readability Formulas (Free Infographic)

3 min read

• Readability Help

The Process of Readability Formulas (Free Infographic)

Brian Scott November 21, 2024

In the age of information overload, readers welcome readable text—clear, concise, engaging and easy-to-read words and sentences. Whether your...

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