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Homonyms: The Word Twins That Love to Confuse! 01 Homonyms Article

Homonyms: The Word Twins That Love to Confuse!

Brian Scott September 27, 2024

Imagine you’re writing a new story. You’re in the zone, typing away. You type your next word—“brake”—and suddenly freeze....

Writing Clearer Sentences the Robert Gunning Way Article Robert Gunning

Writing Clearer Sentences the Robert Gunning Way

Brian Scott August 11, 2024

Robert Gunning, a renowned writing expert, was invited to speak at a writers’ conference to share his insights on...

Unlocking Readability: The Hidden Pitfalls of Nominalizations Article Nominalizations04

Unlocking Readability: The Hidden Pitfalls of Nominalizations

Brian Scott August 7, 2024

In the pursuit of clear and effective writing, nominalizations stand out as a common yet often overlooked pitfall. Robert...

How to Improve Readability for Impaired Readers Img Impaired Readers

How to Improve Readability for Impaired Readers

Brian Scott December 11, 2023

In a small, sunlit classroom, Ms. Thompson observed her diverse group of students. Among them was Julia, a bright...

How to Craft Clear and Engaging Texts in the Age of Information Overload Img Info Overload01

How to Craft Clear and Engaging Texts in the Age of Information Overload

Brian Scott November 29, 2023

In our information-saturated world, holding a reader’s attention is a real challenge. With so much content at their fingertips,...

Why Should Military and Government Use Readability Formulas? Img Write Gov Military01

Why Should Military and Government Use Readability Formulas?

Janice Jacobs November 27, 2023

In 1917 the US military began systematic testing of readability among adults. Studies revealed most U.S. adults had limited...

Why Should The Healthcare Industry Use Readability Formulas? Img Readability Healthcare01

Why Should The Healthcare Industry Use Readability Formulas?

Brian Scott November 21, 2023

Dr. Emily, a young physician in a busy city hospital, passionately cared for her patients. Working in one of...

How to Fix Annoying Irks and Quirks in Your Writing to Make it More Readable Img Irks Quirks Writing

How to Fix Annoying Irks and Quirks in Your Writing to Make it More Readable

Linda Thorpe November 20, 2023

In the vibrant, fast-paced city of New York, an ambitious writer named Mia had recently launched a lifestyle blog;...

The Art of Simplicity: A Writer’s Guide Img Clarity Writing

The Art of Simplicity: A Writer’s Guide

Brian Scott November 21, 2023

Imagine a young entrepreneur, James, seated at a large office desk, his fingers poised above the keyboard. He’s been...

How to Write Readable Business Documents in Plain English Image Write Readable Docs

How to Write Readable Business Documents in Plain English

Brian Scott November 19, 2023

In the past decade people wrote to impress others, rather than to communicate with them. Many business writers used...

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