What Every Writer Must Know About Their Readers 11 min read Writing Tips What Every Writer Must Know About Their Readers Brian Scott December 3, 2024 In a bustling coffee shop, a young writer sits hunched over her laptop, her fingers flying across the keyboard....Read More
Why Should the Insurance Industry Use Readability Formulas? 5 min read Readability Help Why Should the Insurance Industry Use Readability Formulas? Brian Scott November 28, 2024 On a bright and calm Tuesday morning, Jim received his newly minted insurance policy in the mail. As he...Read More
Readability Formulas and the Active Role of the Reader 6 min read Readability Help Readability Formulas and the Active Role of the Reader Brian Scott November 20, 2024 Imagine you’re at a bustling international airport. A sign overhead reads, “To Gates and Flights.” It’s concise, uses familiar...Read More
Lix Readability Formula: The Lasbarhetsindex Swedish Readability Formula 7 min read Readability Formulas Help Lix Readability Formula: The Lasbarhetsindex Swedish Readability Formula Brian Scott November 20, 2024 LIX is a readability measure to score the difficulty of reading a foreign text. The Lix Formula was developed...Read More
Writing for College Student Readers – Syntactic Stats 8 min read Reader Profiles Writing for College Student Readers – Syntactic Stats Brian Scott November 18, 2024 Syntactics refers to the study of sentence structure, word order, grammar, and word usage to convey meaning. When writing...Read More
Why Use Readability Formulas? 5 min read Readability Help Why Use Readability Formulas? Brian Scott November 17, 2024 Ever felt like you were reading something written in another language even though it was English? You’re not alone....Read More
Improve Your Writing Style with Cognitive Load Theory 12 min read Writing Tips Improve Your Writing Style with Cognitive Load Theory Brian Scott November 13, 2024 Mrs. Elaine Harper, a retired English teacher, recently hosted a writer’s workshop at her local library in Tulsa, OK....Read More
How to Measure Cognitive Reading Load to Improve Readability of Any Text 8 min read Writing Tips How to Measure Cognitive Reading Load to Improve Readability of Any Text Brian Scott November 13, 2024 Cognitive Load Theory (CLT) is a concept from psychology that explains how our brains handle information when we learn...Read More
Learn about the Linsear Write Readability Formula 9 min read Readability Formulas Help Learn about the Linsear Write Readability Formula Brian Scott October 6, 2024 Linsear Write is a formula that measures the readability of English texts. Created by John O’Hayre for the U.S....Read More
Learn about the Raygor Readability Graph 4 min read Readability Formulas Help Learn about the Raygor Readability Graph Brian Scott September 24, 2024 The Raygor Graph is a formula/graph developed by Alton L. Raygor in the 1970s to score the readability of...Read More